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<Research>Citi Rates XIAOMI-W Buy w/ TP HKD66; Xiaomi 17 Highly Competitive
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Citi has released a research report describing XIAOMI-W's (01810.HK) newly launched flagship smartphone, Xiaomi 17, as impressive. In addition, Xiaomi Auto has officially rolled out a customization service, which may further enhance the average selling price/ profit margin of electric vehicles.

Featuring strong specifications, excellent design, and large battery capacity, the Xiaomi 17 appears highly competitive to Citi. It is expected to seize market share in the RMB4,000-6,000 price range. A better product mix could stabilize gross margin pressure.

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Citi has given XIAOMI-W a Buy rating for reasons such as court rulings preventing US investment restrictions on this stock, unexpected market share gains, and the end of index removal pressure. The broker also believes that XIAOMI-W's market share growth will offer attractive risk and return prospects, which should favor market optimism. XIAOMI-W's target price has been set at HKD66.
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